Rolex, golf’s worldwide ambassador

ROLEX, GOLF’S WORLDWIDE AMBASSADOR

Research: Revista Estilo de Vida by Claudia M. Gómez – Rorex

For more than 50 years, Rolex’s participation in this sport has been expressed in different aspects, from the support of high-level players, as well as their presence in the main professional tours and the best events in the world. Estilo de Vida wants to celebrate its trajectory and its legacy today.
ROLEX’S LONG-STANDING COMMITMENT TO golf is part of Switzerland’s prestigious sports and cultural heritage, dating back to the company’s origins and its desire to support those whose determination and commitment to excellence transcend boundaries and inspire greatness . Here stand out iconic stars like Tiger Woods and Annika Sörenstam, two emblematic golfers who for years were in charge of changing the face of this sport.
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Research: Revista Estilo de Vida by Claudia M. Gómez – Rorex

They were followed by a generation of elite golfers, such as Jordan Spieth, Justin Thomas, Lexi Thompson and Lydia Ko, who thanks to their incredible skills also became part of the Rolex family. They, along with other talented athletes of their generation such as Brooks Koepka, Australian Jason Day, Japanese Hideki Matsuyama, Englishman Matthew Fitzpatrick and Spanish Jon Rahm, represent a new era of excellence in golf, and together they are part of a collective known as the New Rolex Guard.
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Research: Revista Estilo de Vida by Claudia M. Gómez – Rorex

As a Premier Partner since 1986, Rolex has been responsible for creating links among golfers and teaching them the importance of tradition, etiquette and respect, instilling confidence in order to achieve greater success throughout their careers. Therefore, and motivated to achieve greatness and follow in the footsteps of its iconic predecessors, each member of the New Rolex Guard prepares for pressure situations with an emphasis on performance, passion, reliability and quality.
Furthermore, Rolex is proud to support many of the best golfers in the world. Although the three women who belong to the New Guard are incredibly young, they have all experienced successes beyond their years. They are the New Zealander Lydia Ko, the American Lexi Thompson and the British Brooke Henderson, who say that Rolex has made their victories much more special because in each activity they emphasize their continuous commitment to the game and the different seasons that take place.
En todos los Articulos dice Magazine, ese cambio de Magazine por Revista seria en todos los articulos?

Research: Revista Estilo de Vida by Claudia M. Gómez – Rorex

In short, the achievements of the New Rolex Guard are an example for young golfers because it is there where everyone demonstrates the integrity, respect and sporting behavior that is so crucial to inspire the next generation of true ambassadors of this game.